Created by Jeanne Damas - the French style icon - Rouje features a collection of feminine classics, dreamy prints, and must-have accessories that are the very embodiment of the effortless Parisian style. There is another city that echoes Rouje’s nonchalant values as well: Los Angeles – where the French brand is opening its first ever pop-up store in the U.S. this spring. The pop-up at Platform will carry a selection of ready-to-wear, accessories, and make-up from the SS19 collection.

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