Retailer Highlight: Shades of Grey

You may have come across his name while browsing a favorite blog or men’s magazine. In case you haven’t, Shades of Grey by Micah Cohen is an LA-based men’s and womenswear label recognized for its progressive designs, beautiful detailing and customer-focused model. As the first brick-and-mortar for the brand, the store at PLATFORM features a selection of effortlessly tailored staples from layering basics to cold weather essentials that hit the mark on luxury style while maintaining an approachable price point. And, should you find yourself downtown or at Smorgasburg one Sunday, their second store is opening soon at ROW DTLA.